Humans have always moved forward through communication. It's how civilisations were built, how trust was formed, and how people found their place in something bigger than themselves. That hasn't changed. Fräulein Studio exists to bring that back, helping organisations communicate with clarity and intention, from the inside out and the outside in.

Communication is how humans build everything. These are the three ways we do it.
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For organisations ready to build communication that connects people ~ to the work, to leadership, and to each other.
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Podcasting, blogging, editorial work, and honest storytelling. Where curiosity leads, and conversation does the work.
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A space for women ~ to learn, connect, grow, and find their people. In every season of life, not just the professional ones.
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Hi, I’m Candice, founder of Fräulein Studio.
Over the last decade, I've worked across communication, culture, systems, and storytelling, and I've found that the most interesting problems usually sit somewhere across all four.
Curious by nature. Powered by tea, coffee, and books. Slightly obsessed with systems, stories, and the emotional undercurrents of work. I believe culture isn't built in boardrooms alone, it's built in the everyday language people use, the stories they hear, and the spaces they're invited into.
This studio is my way of building better rooms for those conversations.
A selection of projects and collaborations currently shaping the studio.
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Millennials Gone Circular Digital Content Strategy
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Squirrel Podcast Producer & Co-Host
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Internal Communications Projects Editorial & Platform Design
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Built by Candice Potgieter · Fräulein Studio
Curiosity encouraged ☕
Culture & Advocacy Studio
| KVK: 99560259 |
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| NL005393992B26 |
| [email protected] |